Privacy Policy

Accru Finance Ltd. doing business as BlockLender (“BlockLender”)

Company Number 206651201

Sredets region, 9 Tsarigradsko shose Blvd., fl. 1, ap. 2, Sofia, Bulgaria

Last Updated: October 31, 2022


1.1 Important information and who we are

Welcome to Blockender’s Privacy and Data Protection Policy (“Privacy Policy”).

At BlockLender (“we”, “us”, or “our”) we are committed to protecting and respecting your privacy and Personal Data in compliance with the Regulation (EU) 2016/679 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (“GDPR”) and with the United Kingdom General Data Protection Regulation.

This Privacy Policy explains how we collect, process and keep your data safe. The Privacy Policy will tell you about your privacy rights, how the law protects you, and inform our employees and staff members of all their obligations and protocols when processing data.

The individuals from which we may gather and use data can include:

This Privacy Policy applies to all our employees and staff members and all Personal Data processed at any time by us.

1.2 Who is Your Data Controller

BlockLender is your Data Controller and responsible for your Personal Data. We are not obliged by the GDPR to appoint a data protection officer and have not voluntarily appointed one at this time. Therefore, any inquiries about your data should either be sent to us on email at or sent in a letter to BlockLender: Sredets region, 9 Tsarigradsko shose Blvd., fl. 1, ap. 2, Sofia, Bulgaria.

You have the right to make a complaint at any time to the Commission for Personal Data Protection, the Bulgarian supervisory authority for data protection issues ( We would, however, appreciate the chance to deal with your concerns before you approach the Commission so please contact us in the first instance.

1.3 Processing Data on Behalf of a Controller and Processors’ responsibility to you

In discharging our responsibilities as a Data Controller we have employees who will deal with your data on our behalf (known as “Processors”). Therefore, the responsibilities described below may be assigned to an individual, or may be taken to apply to the organisation as a whole. The Data Controller and our Processors have the following responsibilities:


2.1 Types of Data / Privacy Policy Scope

“Personal Data” means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of Personal Data about you which we have grouped together below. Not all of the following types of data will necessarily be collected from you but this is the full scope of data that we collect and when we collect it from you:

We also collect, use and share Aggregated Data such as how frequently users log onto the platform, what investments they most commonly select and other user trends data. Aggregated Data could be derived from your Personal Data but is not considered Personal Data in law as this data will not directly or indirectly reveal your identity. However, if we combine or connect Aggregated Data with your Personal Data so that it can directly or indirectly identify you, we treat the combined data as Personal Data which will be used in accordance with this Privacy Policy.

We may also aggregate data to enable research or analysis so that we can better understand and serve you and others. For example, we may conduct research on your demographics and usage. Although this aggregated data may be based in part on Personal Data, it does not identify you personally. We may share this type of anonymous data with others, including service providers, our affiliates, agents and current and prospective business partners. This aggregated data will not be used for profiling or any automated individual decision-making process.

We do not collect or process any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences. Any biometric data, contained within any personal identification documents, such as physical characteristics of a natural person, will be disregarded.

2.2 The Legal Basis for Collecting That Data

There are a number of justifiable reasons under the GDPR that allow collection and processing of Personal Data. The main avenues we rely on are:

“Consent”: Certain situations allow us to collect your Personal Data, such as when you tick a box that confirms you are happy to receive email newsletters from us, or ‘opt in’ to a service. We process your personal data pursuant to art. 6, letter “a’’ of Regulation (EU) 2016/679 in the cases when your explicit, free, specific and informed consent to have your personal data processed is required. When such consent is necessary for the processing of your personal data and you make an informed decision not to give it, the we may be unable to provide you with the respective service for which your consent was required. When the processing of your personal data for a specific purpose is contingent upon giving your consent, you can withdraw your consent at any time, without affecting the lawfulness of the processing before the consent was withdrawn.

“Contractual Obligations”: We may require certain information from you in order to fulfil our contractual obligations and provide you with the promised service. We process your personal data pursuant to art. 6, letter “b” of  Regulation (EU) 2016/679 when “processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract”; In the cases when you take steps to enter into an agreement with us and/or sign an agreement with BlockLender it is necessary to give information which constitutes personal data so that the Bank can take the necessary steps to provide you with the service that you would like to receive as part of the agreement. If you do not provide your personal data, it would be impossible for the controller to provide you with the requested services, taking steps before entering into an agreement.

“Legal Compliance”: We’re required by law to collect and process certain types of data, such as fraudulent activity or other illegal actions. Pursuant to art. 6, letter “c” of Regulation (EU) 2016/679, we process personal data in order to comply with legal obligations in its capacity as controller under any applicable laws and regulations, regulating our activity as well as the effective financial, tax and accounting legislation.

“Legitimate Interest”: We might need to collect certain information from you to be able to meet our legitimate interests – this covers aspects that can be reasonably expected as part of running our business, that will not have a material impact on your rights, freedom or interests. Examples could be your address, so that we know where to deliver something to, or your name, so that we have a record of who to contact moving forwards. The processing of personal data on the basis of art. 43 of Directive (EU) 2015/849 on the prevention of the use of the financial system for the purposes of money laundering or terrorist financing amended with Directive (EU) 2018/843 for the purposes of the prevention of money laundering and terrorist financing as referred to in is considered to be a matter of public interest under Regulation (EU) 2016/679.


3.1 Our Uses

We will only use your Personal Data when the law allows us to. Set out below is a table containing the different types of Personal Data we collect and the lawful basis for processing that data. Please refer to section 2.2 for more information on the lawful basis listed in the table below.

Examples provided in the table below are indicative in nature and the purposes for which we use your data may be broader than described but we will never process your data without a legal basis for doing so and it is for a related purpose. For further inquiries please contact us.

Activity Type of data Legal Justification Lawful basis for processing data
When a customer signs up Profile/Identity Data Contractual Obligations

Legal Compliance


We need this data to identify our customers and satisfy regulatory requirements
Customer purchases a product Marketing and Communications Data Consent

Explicit Consent

In order to carry out our service we require to hold and contact data on the customer
When a customer deposits funds on account we will hold data relating to their bank account or crypto wallet address Financial Data Contractual Obligations

Legal Compliance

Defence of Legal Claim

We are required by law to know where funds deposited on our platform originate

3.2 Marketing and Content Updates

You will receive marketing and new content communications from us if you have created an account and chosen to opt into receiving those communications. From time to time we may make suggestions and recommendations to you about goods or services that may be of interest to you.

3.3 Change of Purpose

We will only use your Personal Data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your Personal Data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your Personal Data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.


4.1 What Control Do I Have Over BlockLender’s Use Of My Personal Data?

You may delete your account at any time – this will remove your account page from our systems and our related software.

We do not guarantee the ability to delete all stored data. If you would like us to delete/correct personally identifiable data, let us know and we will action your request as soon as practicable.

Your account information will be protected by a password for your privacy and security. You need to prevent unauthorized access to your account and personal information by selecting and protecting your password appropriately and limiting access to your computer or device and by signing off after you have finished accessing your account.

You can access information associated with your account by logging into your account you created with us.

Your account information will be protected by a password for your privacy and security. You need to prevent unauthorized access to your account and personal information by selecting and protecting your password appropriately and limiting access to your computer or device and by signing off after you have finished accessing your account.

4.2 How Does BlockLender Protect Customers’ Personal Data?

We are concerned with keeping your data secure and protecting it from inappropriate disclosure. We implement a variety of security measures to ensure the security of your Personal Data on our systems, including Encryption of all data at rest, employee training in best practice, password policies, additional IT security and infrastructure. Any Personal Data collected by us is only accessible by a limited number of employees who have special access rights to such systems and are bound by obligations of confidentiality. If and when we use subcontractors to store your data, we will not relinquish control of your Personal Data or expose it to security risks that would not have arisen had the data remained in our possession. However, unfortunately no transmission of data over the internet is guaranteed to be completely secure. It may be possible for third parties not under the control of BlockLender to intercept or access transmissions or private communications unlawfully. While we strive to protect your Personal Data, we cannot ensure or warrant the security of any Personal Data you transmit to us. Any such transmission is done at your own risk. If you believe that your interaction with us is no longer secure, please contact us.

4.3 Opting Out Of Marketing Promotions

You can ask us to stop sending you marketing messages at any time by opting out or unsubscribing by email.

Where you opt out of receiving these marketing messages, we will continue to retain other Personal Data provided to us as a result of interactions with us not related to your marketing preferences.

4.4 How to Request your Data and the Process for Obtaining it

You will not have to pay a fee to access your Personal Data (or to exercise any of the other rights). However, if your request is clearly unfounded, we could refuse to comply with your request.

We may need to request specific information from you to help us confirm your identity and ensure you have the right to access your Personal Data (or to exercise any of your other rights). This is a security measure to ensure that Personal Data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.


5.1 Will We Share Your Data With Third Parties?

We may share non-Personal Data with third parties. We may share your Personal Data with subcontractors (only when necessary and with your consent) or affiliates (subject to confidentiality obligations to use it only for the purposes for which we disclose it to them and pursuant to our instructions).

In accordance with the requirements of Regulation (EU) 2016/679 BlockLender has the obligation to disclose personal data which it processes to public bodies, institutions and establishments, auditors that exercise supervisory control over our activity or over the compliance with a law applicable to us or the data subjects.

We may also share Personal Data with interested parties in the event that BlockLender anticipates a change in control or the acquisition of all or part of our business or assets or with interested parties in connection with the licensing of our technology.

If BlockLender is sold or makes a sale or transfer, we may, in our sole discretion, transfer, sell or assign your Personal Data to a third party as part of or in connection with that transaction. Upon such transfer, the Privacy Policy of the acquiring entity may govern the further use of your Personal Data. In all other situations your data will still remain protected in accordance with this Privacy Policy (as amended from time to time).

We may also share your Personal Data with companies and organizations that assist us in processing, verifying or refunding transactions/orders you make and in providing any of the Services that you have requested, as well as for identity verification checks and fraud or crime prevention for the purposes of complying with any know your client (KYC) or anti-money laundering (AML) requirements. Any Personal Data shared with third parties is still subject to data protection regulations.

We may share your Personal Data at any time if required for legal reasons or in order to enforce our terms or this Privacy Policy.

5.2 Third-Party Links

This Site may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our Site, we encourage you to read the privacy policy of every website you visit.


We will only retain your Personal Data for as long as reasonably necessary to fulfil the purposes we collected it for in accordance with the deadlines stipulated in the effective legislation in the country and by regulatory supervisory authorities. We may retain your Personal Data for a longer period than usual in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you. Personal data with regard to which there is no explicit legislative/supervisory obligation to be kept shall be erased after the purpose for which it was collected and processed has been achieved. 

Pursuant to art. 40 of Directive (EU) 2015/849 on the prevention of the use of the financial system for the purposes of money laundering or terrorist financing amended with Directive (EU) 2018/843 we will retain any Personal Data in the case of customer due diligence for a period of five years after the end of the business relationship or after the date of an occasional transaction. This retention period can be further exceeded with an additional five years.


You must not use BlockLender unless you are aged 18 or older. If you are under 18 and you access BlockLender by lying about your age, you must immediately stop using BlockLender.

This website is not intended for children and we do not knowingly collect data relating to children.


Your information may be stored and processed in the UK or other countries or jurisdictions outside the EU where BlockLender has facilities. We are currently storing data in the UK and so, by using BlockLender, you are permitting and consenting to the transfer of information, including Personal Data, outside of the EU. The UK is recognized as ensuring an adequate level of protection for personal data transferred within the scope of Regulation (EU) 2016/679 from the EU to the UK by Commission Implementing Decision C(2021)4800 of 28.6.2021.


We keep our Privacy Policy under review and will place any updates on this webpage. This version is dated 31 October 2022. By using BlockLender, you consent to the collection and use of data by us as set out in this Privacy Policy. Continued access or use of BlockLender will constitute your express acceptance of any modifications to this Privacy Policy.


All uses of the word “including” mean “including but not limited to” and the enumerated examples are not intended to in any way limit the term which they serve to illustrate. Any email addresses set out in this policy may be used solely for the purpose for which they are stated to be provided, and any unrelated correspondence will be ignored. Unless otherwise required by law, we reserve the right to not respond to emails, even if they relate to a legitimate subject matter for which we have provided an email address. As a matter of common sense, you are more likely to get a reply if your request or question is polite, reasonable and there is no relatively obvious other way to deal with or answer your concern or question (e.g. FAQs, other areas of our website etc.).

Our staff are not authorised to contract on behalf of BlockLender, waive rights or make representations (whether contractual or otherwise). If anything contained in an email from a BlockLender address contradicts anything in this policy, our terms or any official public announcement on our website, or is inconsistent with or amounts to a waiver of any BlockLender rights, the email content will be read down to grant precedence to the latter. The only exception to this is genuine correspondence expressed to be from the BlockLender legal department.

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